mPulse Mobile Launches Integration for Salesforce on Salesforce AppExchange

mPulse Mobile has released mPulse for Salesforce on Salesforce AppExchange, which allows healthcare organizations to leverage SMS texting outreach to connect with their patients and members. By integrating mPulse's digital engagement features into their outreach efforts, the healthcare industry can enhance health outcomes and streamline processes.

This integration provides customers using Salesforce Health Cloud, Sales Cloud, and Service Cloud with direct access to mPulse Mobile's Engagement Console, a cloud-based tool for managing SMS interactions. Additionally, mPulse for Salesforce enables healthcare organizations to keep member data up-to-date within Salesforce while they manage and communicate through their health engagement programs.

 mPulse for Salesforce 

mPulse Mobile's digital engagement solutions enable healthcare organizations to enhance patient engagement and support through 1:1 texting interactions and live agents. Texting is a popular mode of communication for consumers seeking check-ins and simple requests with businesses, and mPulse for Salesforce allows healthcare organizations to offer this form of support. By using 1:1 texting, healthcare support staff can communicate with a larger number of patients in a shorter amount of time, resulting in increased efficiency - especially during times when healthcare resources are strained.

“Demand is high and ever increasing for powerful tools to improve healthy behaviors among consumers and drive operational efficiencies. Our customers are deploying solutions to address workforce shortages. Now our solution integrates with Salesforce, we can reach more healthcare organizations with our solution and deliver on our mission of helping improve patient outcomes with innovative technology,” said Bob Farrell, CEO of mPulse Mobile.

The company's solutions comply with the Health Insurance Portability and Accountability Act (HIPAA) and are certified by the Health Information Trust Alliance (HITRUST). Through mPulse for Salesforce, healthcare organizations can improve various health engagement programs, including Plan Navigation, which simplifies member access to assistance and additional information.

mPulse for Salesforce can facilitate Care Management programs by allowing healthcare organizations to focus on high-risk or high-cost consumers with personalized 1:1 outreach. In addition, the tool can improve Medication Adherence programs by allowing consumers to inquire about their prescriptions and complete refills through text interactions.

mPulse for Salesforce can streamline Health Coaching programs by enabling outreach and engagement with program participants through SMS texting.

David Lee, Vice President of Product Management at AppExchange, stated that the addition of mPulse for Salesforce to the platform is valuable because it assists healthcare organizations in engaging with patients and improving internal efficiencies.