Fundraising management software Bloomerang has introduced updates to its email builder, crafted specifically for the unique needs of non-profit organizations. These improvements streamline the creation of impactful emails, even for organizations with limited staff, budget, or design expertise. The aim is to enhance nonprofits' storytelling capabilities, improving their fundraising and donor engagement.
"Nonprofits today are stretched thin, so our focus is to continuously innovate and provide the friendliest and highest impact solutions in the sector. We're excited to deliver our latest email advancements in Bloomerang's giving platform to help organizations communicate more efficiently and effectively, creating a world where every nonprofit can share their powerful stories and make a difference," says Dennis Fois, Chief Executive Officer, Bloomerang.
AI Content Assistant
Integrated into the email builder, this cutting-edge generative AI assistant suggests compelling headlines, email content, and calls to action that resonate with donors. Non-profits now have a personal writing assistant to help quickly craft persuasive messages. This feature is the newest addition to Bloomerang's suite of generative AI-powered tools.
Library of Email Templates
Designed based on donor psychology and fundraising best practices, Bloomerang's email templates come preloaded with sample content for various non-profit communications. Organizations can easily customize templates with their colors and logos, ensuring all templates are mobile-friendly and accessible on any device.
Rich Design Toolbox
Bloomerang's user-friendly design editor allows for effortless customization of every email element. With drag-and-drop content blocks, a selection of web-safe fonts and color palettes, and a growing collection of professionally designed templates with starter content, creating visually appealing emails is now simpler than ever.
Despite the rise of social media and other digital tools, email remains a powerful fundraising channel for non-profits. Bloomerang's new email builder features will make it easier for non-profits to share their stories through engaging and informative emails.
