GoTo has unveiled GoTo Contact Center Pro, an expansion of its Contact Center as a Service (CCaaS) offerings tailored for medium and large enterprises. This latest solution provides growing businesses with a modern, flexible, and cost-effective platform featuring omnichannel capabilities, robust integrations, and exceptional agent interfaces, along with access to comprehensive data and profound insights.
Elevating customer experience is pivotal for business success, with 83% of customers emphasizing good customer service as a crucial factor in their purchasing decisions. The introduction of Contact Center Pro addresses common challenges where many contact center solutions are perceived as cumbersome and expensive. With Contact Center Pro, businesses no longer need to compromise advanced technology for the sake of convenience or cost.
“GoTo has helped nearly a million organizations with their IT and business communications needs, and in doing so, we’ve gained a deep understanding of what companies really need. We’ve harnessed this knowledge and experience to expand our CCaaS offerings to mid-market businesses and enterprises with the launch of GoTo Contact Center Pro. GoTo Contact Center Pro provides growing businesses with a modern contact center solution they can trust without compromising on features, cost, or simplicity. That’s something traditional contact center vendors simply cannot offer,” said Olga Lagunova, Chief Product and Technology Officer, GoTo.
At the end of last year, GoTo unveiled nearly 60 new updates for its product lineup to enhance business productivity and facilitate growth for its customers.
Tailored for businesses in the growth stage
GoTo Contact Center Pro is the go-to solution for businesses at pivotal stages of growth, providing a comprehensive suite of features tailored for those outgrowing existing contact center solutions, transitioning to cloud-based platforms, or in pursuit of advanced data and analytics capabilities.
The platform's enhanced omnichannel capabilities enable agents to connect with customers seamlessly across their preferred channels. This ensures a frictionless experience, regardless of the initial touchpoint, aligning with contemporary communication preferences and elevating customer satisfaction.
A key strength of GoTo Contact Center Pro lies in its data-driven approach to personalized engagements. By leveraging advanced analytics and campaign management tools, businesses can gain profound insights into customer sentiment, identify trends, and make informed, data-driven decisions, fostering improved and more personalized customer interactions.
The optimization of agent performance is another hallmark feature of Contact Center Pro. Through the utilization of agent analytics and real-time reporting, the platform continually refines performance metrics, leading to increased satisfaction for both agents and customers and reducing operational costs.
Ease of deployment and scalability are crucial aspects of Contact Center Pro's user-friendly design. The platform ensures a seamless onboarding experience and is poised for scalability, adapting to the evolving needs of businesses. Additionally, it offers a range of integrations with Customer Relationship Management (CRM), workforce management tools, and productivity apps, enhancing and extending the capabilities of existing Contact Center setups.
