UserTesting has announced that UXReactor, a product insights and design services company, has joined its certified agency partner program, to assist small businesses in optimizing UserTesting platforms. The collaboration underscores UserTesting's commitment to delivering actionable insights and streamlined swift feedback to organizations of all sizes, particularly small businesses. As a result, businesses can incorporate user needs into the product development process, mitigating risk and minimizing rework.
“Together, UserTesting and UXReactor will provide a strategic benefit for growing companies– helping them unlock business value through differentiated, user-centric experiences. Having access to human insights and knowing what your customers need and want is a huge business advantage. UserTesting is focused on helping companies drive better business outcomes through a shared understanding of their customer,” said Rob Vandenberg, Global VP, Channels and Alliances at UserTesting.
By extending UserTesting's reach to more companies in the software and digital experience realm, the partnership emphasizes continuous testing throughout the product development lifecycle. With UXReactor's wealth of expertise in addressing complex product development challenges for software companies, small businesses gain access to the UserTesting platform and skilled UX professionals.
“We are excited to partner with UserTesting to bring its capabilities to more SMBs, to help them benefit from the power of human insight to get to product-market-fit as quickly as possible. This partnership is an opportunity for our customers to get access to the market leading experience research and insights platform, plus a team of seasoned UX research and design experts focused on designing digital products and experiences that drive revenue, loyalty, and a competitive advantage,” said Kuldeep Kelkar, Senior Partner, Experience Insights, at UXReactor.
Just last month, UserTesting appointed Jamie Anderson as its new Chief Revenue Officer.
