Coveo has announced a strategic partnership with Optimizely to enable companies to integrate AI-driven search and relevance across their sites, delivering personalized experiences at scale.
"We're excited to partner with Optimizely to help companies fully harness their content. This collaboration expands our flexible, adaptable approach, giving enterprises seamless access to our best-in-class AI Platform capabilities. This ensures content is easily discoverable, engaging, and personalized for every customer," said Ann-Marie Darrough, VP of Alliances and Partnership North America at Coveo.
This partnership leverages Coveo's AI search, generative answering, and relevance technologies in combination with Optimizely's robust and modular content management system (CMS). The companies aim to help businesses deliver personalized, cost-effective, and connected experiences at every touchpoint.
This partnership is available to existing Optimizely customers and new customers adopting Optimizely's new SaaS CMS, which features the innovative Visual Builder. Coveo's advanced search controls and pre-built machine learning models are designed to understand user context and intent, providing personalized and relevant content at scale.
How do customers benefit from this collaboration?
AI-Powered Generative Answering: Coveo’s generative answering solution offering users instant, accurate, and secure answers to their questions, reducing support costs and improving customer satisfaction.
Hyper-Personalized Experiences Across the User Journey: Coveo’s extensive suite of AI models interprets user intent to deliver tailored search results, recommendations, and generative experiences, driving conversions and engagement.
Content Discovery: Coveo indexes content from the Optimizely CMS, leveraging robust metadata to power advanced search functions, ensuring all content is easily discoverable.
Unified Content Access: Coveo’s unified hybrid index eliminates data silos, providing access to information across the enterprise – both within and beyond Optimizely content – without the need for costly content migrations.
Flexible and Composable: Developers can customize the integration to their specific requirements with various deployment options, customizable indexing pipelines, and flexible search UI development tools.
Fast Time-to-Value: No/low code options and developer-friendly tools facilitate quick and easy implementation, delivering value from day one.
"We're excited that this partnership will bring the power of Coveo's AI-powered search and generative experience platform directly to our customers. Coveo's advanced AI capabilities and commitment to delivering personalized, relevant digital experiences will enable our customers to understand intent and serve up the right content, ensuring content stored in and across Optimizely is easy to find and highly relevant," said Jessica Dannemann, Chief Partner Officer at Optimizely.
