TELUS International has announced a strategic partnership with Local Measure, a global tech company, to create more intuitive, personalized, secure, and scalable customer experiences on Amazon Connect.
“TELUS International’s thoughtful and holistic approach to welcoming unique and progressive companies like Local Measure into our partner ecosystem and channel strategy serve to propel our growth in emerging and fast-growing segments of the CX market whilst broadening our GenAI offering. These partnerships also serve to amplify our existing vendor-agnostic stance, which we believe empowers our clients to optimize their existing technology investments and make better-informed decisions, ultimately leading to better outcomes and long-term success,” said Monty Hamilton, Senior Vice President, TELUS International.
Local Measure's Engage platform, powered by AWS, Amazon Bedrock, and GenAI, seamlessly integrates with Amazon Connect. It combines voice and digital communication channels, offering advanced features like automatic message drafting, form filling, next-best-action recommendations, chatbots, skills-based routing, and real-time translation.
Engage supports various communication channels, including email, Facebook Messenger, WhatsApp, LINE, and direct messaging on Instagram. Its human-centric design enhances team productivity, providing a single-pane-of-glass view for personalized customer service interactions. Additionally, Engage generates valuable insights and business intelligence while ensuring the security of customer data.
“We’re excited to partner with TELUS International to help our joint customers reimagine the future of customer experience. A future that is intuitive, frictionless and proactive. We’ve been impressed by the capabilities at TELUS International to deliver powerful CX outcomes. Leveraging our Strategic Collaboration Agreement with Amazon Web Services and the breadth and reach of TELUS International we see an exciting future for this partnership,” said Jonathan Barouch, CEO and Founder of Local Measure.
TELUS International's Fuel iX is pivotal in delivering value to clients by offering end-to-end, next-gen CX solutions driven by GenAI. These services encompass digital consulting, data analytics, self-service applications, and AI-enabled platform integration.
In other news, TELUS International has unveiled Experts Engine, a fully managed solution for sourcing tech-enabled experts-on-demand specifically designed for generative AI (GenAI) model builders.
