Alchemer has introduced Alchemer Digital, an innovative platform that combines Alchemer Mobile and Alchemer Web into a unified solution, helping digital leaders leverage multiple channels for engagement and enhance the quality of customer experiences for better results.
Alchemer Digital provides businesses with the ability to interact with their customers through various digital channels such as SaaS applications, iOS and Android apps, and marketing websites. This platform facilitates a wide range of customer interactions, including gathering feedback, sending messages and promotions, engaging in direct conversations, and effortlessly gauging customer sentiment. Digital leaders can now effectively connect with their customers through the digital channels they offer.
“Organizations are looking to engage their customers through feedback throughout the experiences and channels they create. More and more, customers are engaging companies through digital channels – the ability for those companies to hear from and communicate to these customers through these channels needs to be an integral part of their feedback and experience strategy,” said Ryan Tamminga, SVP of Products and Services for Alchemer.
Alchemer Digital is specifically designed to engage directly with customers using mobile and web platforms. Businesses can utilize the platform to enhance website engagement and boost conversion rates, promote increased usage of mobile and web applications, pinpoint the features that will attract and keep users, and gain a comprehensive understanding of how customers perceive their brands and products.
The platform is a component of Alchemer's lineup of feedback solutions designed to assist organizations in establishing connections and interactions with their customers through all available channels.
At the beginning of the year, Alchemer acquired the mobile feedback technology company Apptentive to offer its customers more ways to collect feedback from mobile users.
