Medallia has announced that Groupe Pierre & Vacances Center Parcs has chosen its platform to improve customer experience.
“We look forward to starting this new partnership with Medallia, a new step in our strategy to increase customer satisfaction. We are convinced that stronger attention to the customer's voice is key to continuously improving the experiences we deliver to our guests,” said Laurène Beurdeley, CCO Center Parcs, and David Sandier, CCO Pierre & Vacances.
With everything its platform offers, from sales and marketing features to product development capabilities, Medallia strives to meet the needs of companies across various industries. Medallia partners with thousands of the biggest organizations worldwide, enabling them to boost revenue, efficiency, and loyalty. Back in September, the company partnered with HelloFresh, a meal-kit subscription service company, to transform its contact center experience.
“We are thrilled to work more closely with Groupe Pierre & Vacances Center Parcs and help them deliver world-class experiences. With customers and employees engaging in new ways, leading organizations recognize that experience has become a critical foundation for business success. To stay ahead of changing market conditions and rising expectations, brands must understand their customers and employees across every touchpoint and act quickly to deliver exceptional experiences,” said Agnieszka May Sadowska, SVP of Europe at Medallia
About Groupe Pierre & Vacances Center Parcs
Founded in 1967, the Pierre & Vacances-Center Parcs Group is a prominent European company in local tourism. The group creates different leisure and holiday concepts in respect of the environment to provide its clients with attractive seaside, mountain, countryside, and city-center destinations. The company owns 213 properties, welcoming more than two million clients annually to different locations across Europe. In 2020/2021, the Group generated a turnover of €1,769 million.
Medallia is a Software-as-a-Service Enterprise Feedback Management and Customer Experience Management platform. The platform utilizes AI technology and machine learning to analyze structured and unstructured data from signal fields across human, digital, and internet of things or IoT interactions. Using Medallia Experience Cloud, customers can reduce churn, turn detractors into promoters and buyers, and provide clear returns on investment.