Uniform has introduced advanced Content Management System (CMS) capabilities infused with Artificial Intelligence (AI) within the Visual Workspace to streamline the intricate process of constructing digital experiences on a large scale while utilizing content from diverse sources.
The advent of headless CMS brought its own set of complexities with extensive integration logic, hindering the agility of large organizations. Uniform's innovative approach adds next-generation CMS features to the Visual Workspace, not just supporting expected CMS functionality but revolutionizing the concept by creating a unified, multi-source content repository.
This allows brands to harness content from various sources seamlessly, eliminating the need for intricate integration processes or establishing additional repositories. The Visual Workspace simplifies the mapping of fields from diverse content sources without developer involvement.
Working with one content model across systems
For brands already entrenched in one or more CMSs, this opens avenues to work with a singular content model spanning existing systems and other content sources. The addition of content sources is simplified through clicks, transforming what were once extensive integration projects into manageable tasks on a sprint plan. The Visual Workspace allows the inclusion of any API-driven tool effortlessly.
Generative AI takes center stage within the Uniform Visual Workspace, accelerating content creation at scale. By seamlessly integrating generative AI, brands can create new content almost instantaneously, providing an unprecedented boost to personalization and A/B testing capabilities. Uniform ensures that generative AI adheres to brand guidelines and language models chosen by users.
Furthermore, the Visual Workspace incorporates CMS capabilities for experience management, including localization, versioning, and asset management. This marks a departure from traditional CMS limitations, extending these capabilities to all content used in digital experiences, regardless of its source.
By adding CMS features to the Visual Workspace, Uniform provides brands with an alternative to storing all content in a CMS, offering potential cost savings by reducing CMS usage and minimizing integration logic requirements, simplifying the authoring experience for marketers, and optimizing content management strategies.
In July last year, Uniform unveiled a set of improvements to its offerings, Uniform Canvas and Uniform Mesh, to allow brands to integrate various API-powered technologies, leveraging headless CMS to swiftly and flexibly construct high-performing digital experiences.