SOCi Introduces SOCi Chat for Seamless, Localized Customer Engagement

SOCi has unveiled SOCi Chat, an AI-powered chatbot designed to transform customer interactions for businesses with multiple locations. This advanced version of the previous SmartBot offers immediate, localized responses across various platforms, such as Facebook, SMS, SOCi Pages, and local websites, all managed through a single corporate setup.  

"SOCi Chat represents a significant leap forward in how multi-location businesses can engage with their customers. By leveraging advanced AI capabilities, we are able to deliver precise, localized responses more efficiently. This not only enhances customer satisfaction but also optimizes operational workflows by allowing staff to dedicate their efforts to more complex and valuable tasks," said Falk Gottlob, Chief Product Officer at SOCi.

The chatbot leverages the capabilities of generative AI to deliver conversational, human-like responses, enhancing the customer experience. It ensures customers receive quick and precise answers to their questions, greatly improving engagement and satisfaction.

Fully integrated within the company's platform, SOCi Chat offers a robust tech stack, allowing customers to connect directly with local brands through the specific websites of each location. Its hyper-localized approach caters to unique FAQs and inquiries for each location, enabling staff to concentrate on more valuable tasks. With smart alerts, SOCi Chat notifies human agents only when necessary, ensuring a smooth handover from AI to human support.

What are the key benefits? 

With its omnichannel capabilities, SOCi Chat improves customer interactions and streamlines business operations. It provides instant AI-driven responses across all locations on platforms such as Facebook Messenger, SMS, and local pages.

By blending AI with localized data, it streamlines natural, personalized, and engaging conversations. The chatbot also provides dynamic, location-specific responses through a single setup and integrates seamlessly with other SOCi products like Pages and Surveys, ensuring a cohesive, impactful, and efficient brand experience.

In other news, SOCi has launched Genius Search, an application designed to redefine local search optimization.