Momentive to Return to its SurveyMonkey Brand Name Under New CEO

Momentive, the maker of SurveyMonkey, has announced plans to return its iconic SurveyMonkey brand name with new CEO Eric Johnson at the helm. Ex-CEO Zander Lurie stepped down after a seven-year-long tenure during which Momentive went public and doubled its annual revenue.

Johnson was named CEO following the completion of Momentive's $1.5 billion acquisition by an investor consortium led by Symphony Technology Group (STG). Johnson first joined the company in 2022 as interim Chief Marketing Officer to guide marketing strategy, brand development, and overall growth. Eric was previously the CEO at LaneOne, a digital ticketing platform. His experience also includes senior positions at CBS Interactive and Wolfgang's Vault.

“As a longtime fan and user of SurveyMonkey, I am honored to step in as CEO. With nearly one million paying users, a talented team, and an unwavering commitment to serving our customers, we have the building blocks for a bright future. Returning to the SurveyMonkey brand will unify our products under a single iconic name that has been synonymous with helping customers gather insights and engagement data for decades,” said Johnson.

“We are excited about the opportunities SurveyMonkey has in front of it. As we execute against our core priorities, we are enthusiastic to partner with new leadership and welcome Eric as CEO. Over the last three decades, Eric has shown that he is a strong customer- and innovation-centric leader, with deep experience in digital-first brands. He joins us with tremendous passion for the SurveyMonkey franchise and people, and we look forward to building the business together,” said J.T. Treadwell, Managing Director at STG.